Markus Fuchs has been working in the fund and asset management industry since 1992. He built up and headed the Products & Fund Services team at Bank Hoffman, a subsidiary of Credit Suisse in the nineties. From 2000 until 2004 he headed the fund product management team of Swiss Life as CEO of Swiss Life Funds AG. He then joined UBS AG as a Managing Director (Global Wealth Management & Swiss Bank / Products & Services) where he had the overall responsibility for proprietary hedge fund products. In November 2010 he joined the Swiss Funds Association SFA as a Senior Counsel, namely in charge of the areas asset management and alternative investments. In July 2013 he became the Managing Director of SFA, which since then operated under the name Swiss Funds & Asset Management Association SFAMA. He obtained a degree in Economics from the University of Zurich and an Executive MBA from the IMD International Management Development in Lausanne.